Nissan's Olympic and Paralympic sponsorship campaign 2016.
"Any chance you could steer round a corner?"
I was the Creative Director.
100 Seconds to Beat the World: The David Rudisha Story
Critically acclaimed documentary for BBC Four. Ten years in the making. Directed, filmed and produced by me and Ed Sunderland.
"Magical, beautiful film" The Guardian, "Powerful and insightful" The Telegraph
How do you engage an apathetic, uninformed, uninterested generation in the Winter Olympics? Make'em laugh.
Animation by Julian Frost (Dumb ways to die), voices by Morganna Robinson and Beattie Edmondson.
Written by Hannah Ford. Creative Direction by me.
Multi-award winning campaign (Creative Circle, Kinsale Sharks, Promax Silver) painstakingly directed by Justin Klarenbeck from Great Guns in LA.
Me - creative and radio star (well, one interview on BBC Radio Cambridgeshire)
For one day only anyone in the country could train live with TeamGB and Paralympics GB, in a ground-breaking Facebook live event.
"We were with you in the cold winter months, we're with you now."
I was the Creative Director.
Brief: Capture the essence of BBC Two at Christmas.
Us: The magical world of 2 animated by Oscar nominated No Brain?
First ever promotional campaign for the iconic Today Programme on BBC Radio Four.
Ran for three years and won multiple awards including D&AD wooden pencil, Type Directors Club of New York and Promax Gold 'Campaign of the year'.
Creatives: me and Anton Ezer
Remind people of just what makes BBC Two comedy great and different.
Written by Chris Balmond, directed by Ollie Parsons.
"But, I've left my phone in there...".
This was fun to make with James Corden and Matt Baynton. Not to mention creating bespoke online and red button character with the 'third character'.
"There is no greater symbol of innocence in the world than a new born baby."
Our enduring (and D&AD wooden pencil awarded) campaign to celebrate the very special date of 21st September - International Day of Peace.
My idea. I hope it continues. (As does Rikki Lake, who LOVED that she was a Peace baby!)
How do you break the chain of negativity online about TV Licensing? Say something nice and shareable.
My creative. Wonderful animation and voices by BAFTA winning White Robot.
Halfords wanted to make a noise about their bikes. Enter the Bike Whisperer, played by Tony Law.
Written and Directed by Susan Aynton, creative direction by me.
This was DEFINITELY a twitter first. A singing twitter choir responding in real time to people's tweets about The Choir.
Hannah Ford's idea. I was Creative Director.
A Pan-European campaign for the European Broadcasting Union in support of Public Service Media. The only media that can rightfully claim to be designed to have a positive impact on the world.
We captured real stories of personal impact from across the continent.
Directed by me.
Launching The Fall for BBC Two.
Highest ratings for a new drama series in 5 years.
Doing car demos as comedies. Based on the true life events of my Dad embarrassing me as a sixteen year old in a car showroom.
Ollie Parsons - writer and director.
Me - Creative Director.
A global campaign to raise awareness of Malaria.
With this spoof trailer and the social media power of David Beckham and Andy Murray we reached 125 million people across the world.
I was one of the creative team.
Britain's first ever gay kiss in promotional airtime, to support a new drama on the legalisation of homosexuality in the UK.
I wrote and directed this one.
(Music is by Wilco if you're wondering)